with examples for other products...
The Idea... Change the bottom text to "Cookbook" or whatever you like, then simply replace the cross with something more fitting. The other two elements pen and book should stay. Very easy to change :-)
Sample Link:http://www.worth1000.com/web/media/200218/Alternate/The%20Active%20Sample.gif
This logo was build with all needed ... book, pen, people and subject. The same logo can be used for all idea of active book. Logo are clear and can be use in all color variation. I like it !