the logo is simple and calm...too things required when you are pregnant! it looks like a candle flame which evokes the feeling of hope. the colors are chosen keeping in mind the women target market.

The "C" in "PRC" doubles as a symbol for a pregnant woman's stomach. The heart shaped belly button represents love. The hands around the stomach represent hope, as does the green grass, blue sky, and the sun.

The 2nd page of designs show the logo in a cleaner more professional format using one color, gray, and black and white variations.

Feel free to leave comments!

Where I come from, the butterfly is considered a symbol of hope and progress : )

Mother and child

Butterfly to represent hope. Simple colors (easily changeable), simple design.

concept include a black and white, reverse version.
The eps file contain all the concept layer together. Willing to make any changes. I like the bright colors.
something simple :)
thanks